The battle for sporting goods supremacy: Nike vs Adidas | IG Bank Switzerland
Adidas in China: Success through reaching low tier-cities & digital strategy
New Marketing Strategy: Adidas is Focusing on Chosen Cities
3 Ways Nike's DTC and Digital Plan is Succeeding in the Marketplace – Footwear News
Adidas details 'revolutionary' three-pillar strategy as it aims to reclaim lost ground
Here's what you need to know about Adidas's marketing strategy
Nike, Adidas, Puma, Under Armour: Sizing up the sportswear giants in 2020 - SportsPro
Community Decoded: 5 Ways Nike Wins With Community Marketing
Just Do It: What We Can Learn from Nike's $39B Marketing Strategy
Adidas - Peter Fisk
Marie Gras - Senior Director Key City Paris - adidas | LinkedIn
Adidas and Nike,Two Sportswear Giants and Rivals on Sustainability: Who Wins? - Impakter
Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025 - Retail TouchPoints
Drapers Investigates: Do Nike and Adidas hold too much power?
The battle for sporting goods supremacy: Nike vs Adidas | IG Bank Switzerland
Nike E-Commerce: How Nike's DTC Strategy Hits 50% Digital Penetration
Adidas details ambitions in Western Europe
The “Key City” strategy for building iconic consumer brands | by Levin Bunz | Medium
How Chinese Nationalism Hit Nike, Adidas After Western Brand Boycotts
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Adidas vs. Nike vs. Under Armour
Adidas CEO Says “Creating the New” Initiative Making Strides – Sourcing Journal
Adidas and Nike,Two Sportswear Giants and Rivals on Sustainability: Who Wins? - Impakter
Nike and Adidas are in a digital arms race — Quartz
PDF) SEGMENTATION, TARGETING AND POSITIONING STRATEGY OF NIKE & BUYING DECISION ANALYSIS
Nike Strategy - How Nike Became Successful and the Leader in the Sports Product Market
Nike, Adidas Talk About New York Retail Plans | Fortune
The Adidas v. Nike Scorecard: How Adidas is Outperforming a Giant by Going Back to Its Roots - Urban Pitch
Business Strategy of adidas Group
Nike's Marketing Strategy: You Should Be (Just) Doing it Too
The “Key City” strategy for building iconic consumer brands | by Levin Bunz | Medium
Sneaker Industry Report Q1 2021: Nike Moving at Warp Speed
Sneaker Industry Report Q1 2021: Nike Moving at Warp Speed
Alphafly made me realise I now think of Nike as a direct-to-consumer brand
Strategy Study: How Nike Runs The Sportswear Game
Adidas ramps up key city strategy as it makes a play for Paris
Adidas lags Nike in most markets, but is catching up in China — Quartz
Marketing Strategy of Adidas | Adidas Target Market
Adidas Brand Distribution Strategy - Global Brand Best Practice in Action
Nike E-Commerce: How Nike's DTC Strategy Hits 50% Digital Penetration
Adidas nike case study
adidas Growth Strategy Targets Digital Sales | HYPEBEAST
Key Takeaways From Adidas' Social Media Strategy | Socialinsider
Adidas Brand Distribution Strategy - Global Brand Best Practice in Action
Adidas details 'revolutionary' three-pillar strategy as it aims to reclaim lost ground
Adidas marketing push an uphill battle against "cool" Nike
Adidas - Wikipedia
Adidas Goes After Nike with Digital Strategy
